Search Engine Optimisation (SEO)
| || |
Chinese vs. Western Web Design
If you were thinking that just translating your Western website into the Chinese language was going to be enough to win over the Chinese market, think again.
Here are some of the big differences between Chinese and Western websites, and the reasons why they matter so much.
You don't need to spend much time looking at the average Chinese website to realise that the design principles it was developed with were very different to what you would expect from a Western site. In fact, the first thing you’ll probably notice is that what's happening on-screen is giving you a headache.
What, to Chinese users, is an interesting, well designed website, appears to be a chaotic, cluttered mess to the average Western user. Here are our Top 5 distinguishing design features of Chinese websites:
Cluttered Page Layout
Animated / Flashing Graphics
Garish Colour Schemes
Decorative Java / Flash
Chinese website design
Although these are possibly the most obvious, there are also many other nuances you must take into account when creating a website for a Chinese audience. For instance, using language and concepts acceptable to both Chinese culture and law are vitally important as is design compatible with good SEO for the Chinese online market.
Chinese website design and Chinese SEO service from Backbone IT Group are backed by our years of experience in the Chinese market and the knowledge of our native Chinese team members. Find out how we can help your company do business in China - contact us today.
To avoid expensive mistakes in any marketing campaign it is important to know your market. Our intimate knowledge of Chinese search marketing practices can guide you safely through the potential pitfalls.
The China office of Backbone IT Group has been established since early 2004 and now has over 80 native Chinese staff.
Our combined knowledge of Chinese and Western markets means we're able to effectively bridge the divide.
Our China SEO and marketing service includes everything your business needs to target the Chinese online marketplace; from local hosting to a Chinese language website and search optimization.
If you would like to find out more, or for your free Chinese SEO quote, just complete our enquiry form:China Search Marketing enquiry
We aim to get back to you within 8 working hours.
Your details will only ever be used to contact you with details of this service.
|| Email Us|