At Backbone we're fairly choosy over who we take on as clients; we only take on a limited number of companies in any given field to ensure we can give them the best possible service and without any conflicts of interest. Similarly, we have to know that our clients are willing to work with us to achieve our goals. With this in mind, we're pleased to announce that we're now working with relocation services experts Icon Relocation to develop their online visibility and bring new visitor traffic to their website, in what we're sure will be a long and successful partnership. Icon's specialism is in relocating employees for companies in the UK and worldwide, providing everything from moving vans, serviced apartments, language training, arranging visas, helping to sort out schools (an invaluable touch for families!) and generally taking care of everything that needs to done. As Icon say of their service, what they offer is not "off-the-shelf" - everything is tailored to the client and their needs, which is similar to our philosophy at Backbone. The same optimisation strategy isn't right for every business and will invariably be adapted and adjusted as it progresses, reacting to changes in the company, the competition and even the search engines themselves to stay on top and ensure the site stays as well placed as possible. If you're in need of a corporate relocation service we recommend giving Icon a call; on the other hand, if you require personalised, guarantee-backed search engine optimisation then please get in touch.