News & Resources
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5 ways to succeed with Baidu PPC

Are you a global marketing manager tasked with managing your company's online presence in China? Read on to learn how to get the best from your…

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Baidu performance improvements signal positivity for 2023
Baidu's quarterly revenues to 31st December stood at 33.08 billion yuan, just ahead of the market's…
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Is Chinese localisation still important?
China's proficiency in English is improving fast, but how important is it to still localise…